2016 Winners

The PRSA Las Vegas Valley Chapter congratulates our 2016 Pinnacle Awards winners.

The ceremony was held at the Keep Memory Alive Center on November 2, 2016.

2016 Pinnacles Presentation (PDF – 2mb)

SENIOR PRACTITIONER OF THE YEAR
Jeremy Handel
Las Vegas Convention and Visitors Authority
NEWCOMER OF THE YEAR
Greg Thilmont
BRAINTRUST
BEST OF SHOW
Best of Show – Tools and Techniques
Provenance Healthcare – Uncracking the Code to a Healthier You
B&P Advertising Media Public Relations
James Stover, George McCabe
Best of Show – Public Relations Programs
Project 150 / KLAS-TV Channel 8 News Now Community Pride Partnership
B&P Advertising Media Public Relations
Juliet V. Casey, George McCabe
TOOLS & TECHNIQUES
MEDIA RELATIONS – CONSUMER SERVICES
Pinnacle Award
Palms Casino Resort Television Coverage on CNN’s Morgan Spurlock: Inside Man
Palms Casino Resort, Kirvin Doak Communications
Alana Litavis, Alex Acuna, Kate Whiteley, Allee Bennett, Taylor Fisher
Pinnacle Award
Plaza Hotel & Casino Turnaround Story
Faiss Foley Warren
Amy E. S. Maier
Award of Excellence
Silver State Health Insurance Exchange Open Enrollment 2016
Faiss Foley Warren Public Relations Agency, Penna Powers
Melissa Warren, Cherryl Kaopua, Karen Griffin, Stephanie Miller, Patty Halabuk
Award of Excellence
SLS Las Vegas News Article in The New York Times
SLS Las Vegas, Kirvin Doak Communications
Michael Bertetto, Krystle Anttonelli, Kate Whiteley, Taylor Fisher, Cassandra Down
Award of Excellence
Vegas VR Worldwide
R&R Partners, Las Vegas Convention and Visitors Authority (LVCVA)
Jessica Murray, Emily Wininger, Erin McCleskey, Devin Aaron, Tamara Rocha, Allie Edwards, Courtney Fitzgerald
MEDIA RELATIONS – BUSINESS TO BUSINESS
Pinnacle Award
SR Construction Media Relations
Trosper Communications
Elizabeth Trosper, Kelsey Hand/td>
MEDIA RELATIONS – NONPROFIT ORGANIZATIONS
Award of Merit
Joaquin “El Chapo” Guzman’s Great Escape Display at The Mob Museum
The Mob Museum – The National Museum of Organized Crime and Law Enforcement
Jonathan Ullman, Geoff Schumacher, Ashley Miller, Brenda Hengel, Misha Ray, Erika Pope
FEATURE STORIES
Award of Excellence
Matt Goss is Sinatra, New Vegas and Telecaster Cool
Catalina Media Group
Juergen Barbusca
Pinnacle Award
Provenance Healthcare – Uncracking the Code to a Healthier You
B&P Advertising Media Public Relations
James Stover, George McCabe
WEBSITES
Award of Excellence
Las Vegas Convention and Visitors Authority Newsroom
Las Vegas Convention and Visitors Authority
Pinnacle Award
Support Las Vegas Dome
MassMedia
Casey Floyd, Zachary Krassin, Paula Yakubik, Georgeann Pizzi, Justin Woolard
SOCIAL MEDIA
Pinnacle Award
Ethel M Chocolates Acts of Sweetness
BRAINTRUST
Award of Merit
Las Vegas Digital Influencer – Tyler Oakley
R&R Partners, Las Vegas Convention and Visitors Authority
Jessica Murray, Erin McCleskey, Devin Aaron, Emily Wininger, Allie Edwards, Tamara Rocha, Courtney Fitzgerald
Award of Excellence
Las Vegas Firefighters, Local 1285 Social Media
Trosper Communications
Elizabeth Trosper, Frank Fuentes, Kelsey Hand, Bailey Farrell
Pinnacle Award
Las Vegas Springs Preserve Social Media Program
Las Vegas Valley Water District, Las Vegas Springs Preserve
Ashleigh Matview, Will Ward, Renee Grayson, Colleen Curran, APR, Lisa Story, APR, Bruno Bowles
Award of Excellence
NDMV Online Transactions Increase by 21% with Help From Spanish Facebook Efforts
Nevada Department of Motor Vehicles, Penna Powers
Kevin Malone, Britni Brozo, Nick Giustino, Erico Bisquera
Pinnacle Award
Pahrump Tourism International Page Likes Facebook Ad
BRAINTRUST
Award of Excellence
SLS Las Vegas #MyVegasStorySocial Media Campaign
SLS Las Vegas, Kirvin Doak Communications
Michael Bertetto, Krystle Anttonelli, Richelle Rice, Sarah Nguyen, Shaina Chambers
Award of Excellence
Southwest Medical Associates – Social Media Growth
B&P Advertising Media Public Relations
James Stover, George McCabe
Pinnacle Award
Support the Las Vegas Dome
MassMedia
Jason Holte, Jared Sena, Casey Floyd, Kelly Jensen
Pinnacle Award
Tapas by Stratta Opening
one7 communications
Dawn Britt, Carrie Giverson, Eric Gladstone
Pinnacle Award
The Rape Crisis Center Social Media
Faiss Foley Warren Public Relations and Public Affairs
Daniella Cortez Alvarez, Marsha MacEachern Tempesta
Pinnacle Award
Wolfgang Puck Social Media
BRAINTRUST
SMARTPHONE/TABLET APPLICATIONS
Pinnacle Award
Vegas VR Worldwide
R&R Partners, Las Vegas Convention and Visitors Authority
Jessica Murray, Emily Wininger, Erin McCleskey, Devin Aaron, Tamara Rocha, Allie Edwards, Courtney Fitzgerald
CREATIVE TACTICS
Pinnacle Award
Dragon Noodle Celebrates 20 Years of Good Fortune
one7 communications
Dawn Britt, Carrie Giverson, Anthony DeFelice
Award of Excellence
ICB Conference
Imagine Communications, NEMIC
Brian Rouff, Melissa Biernacinski, Tiffannie Bond, Nadia Zerka, Cynthia Carbajal, David Bernett
Pinnacle Award
Sheet Metal Image Library
Imagine Communications, The Funds
Tiffannie Bond, Nadia Zerka, Cynthia Carbajal, James Page, Dave Bernett, Randall Krocka
PRESS CONFERENCES
Award of Excellence
Check Your Seats in the Heat Press Conference
Trosper Communications
Elizabeth Trosper, Kelsey Hand, Bailey Farrell, Frank Fuentes, Sue Smuskiewicz
Award of Excellence
Cox Conserves dedicates two solar projects in Nevada
Cox Communications – Las Vegas
Juergen Barbusca, Stephanie Stallworth, Susie Black
Pinnacle Award
Las Vegas Convention and Visitors Authority and UNLV Kick Off First Ever Las Vegas Presidential Debate
Las Vegas Convention and Visitors Authority, University of Nevada, Las Vegas
Pinnacle Award
LVCVA Press Conference: Global Meetings Industry Day
Las Vegas Convention and Visitors Authority
Molly Castano, Heidi Hayes
Award of Merit
Nevada 150 Historical Markers Legacy Project
The Glenn Group, Vero Strategies
Valerie Glenn, Veronica Meter
Pinnacle Award
RFCD 2016 Flash Flood Safety Press Conference
Regional Flood Control District
Steven Parrish, Erin Neff, Beatriz Martinez
ONLINE VIDEOS
Award of Excellence
Our Valley, Our Vision, Our Future Video
Southern Nevada Strong Project Team, City of Henderson, Community Development
Stephanie Garcia-Vause, Lisa Corrado, Brittany Markarian, Tom11 Productions, Councilwoman Debra March
PUBLIC SERVICE ANNOUNCEMENTS
Award of Excellence
Check Your Seats in the Heat PSA
Trosper Communications, City of Henderson
Award of Excellence
Safe Pools Rule! PSA
Trosper Communications, City of Henderson
INTERNAL/INTRANET VIDEO PROGRAMS
Award of Excellence
Pipeline Video Series
Las Vegas Valley Water District
Crystal Zuelke, Lisa Riess, Lisa Story
EXTERNAL VIDEO PROGRAMS
Pinnacle Award
Springs Elemental Episode 147, Aug. 2016
Springs Preserve
Jennifer Inaba, Lisa Riess, Joshua Tree Productions, Springs Preserve staff, LVVWD Public Information
NEWSLETTERS
Pinnacle Award
Knife at The Highland Dallas Cuts Through the Noise
one7 communications
Dawn Britt, Nicole Bullis, H Farahi
Pinnacle Award
Professional Firefighters of Nevada Flipboard Newsletter
Trosper Communications
Elizabeth Trosper, Frank Fuentes
BROCHURES
Award of Merit
American Graduate Brochures
Vegas PBS Communications
Shauna Lemieux, Anthony Caruth, Caitlyn Lopez, Chuck Sinicki, Mark Nelson
Pinnacle Award
Foundation Assisting Seniors HowRU Brochure
Trosper Communications
Elizabeth Trosper, Kelsey Hand, Ashley Campbell
PUBLICATIONS
Tronox Arbor Day 2016-17 School Year Calendar
Trosper Communications
Elizabeth Trosper, Kelsey Hand, Ashley Campbell
PUBLIC RELATIONS PROGRAMS
PUBLIC SERVICE
Pinnacle Award
The Rape Crisis Center’s Party Smart Campaign
Faiss Foley Warren Public Relations and Public Affairs
Lisa Robinson, Melissa Warren, Daniella Cortez Alvarez
MARKETING CONSUMER SERVICES
Pinnacle Award
GRAND OPENING OF THE POOL AT THE PLAZA
Faiss Foley Warren Public Relations and Public Affairs
Amy E. S. Maier
Pinnacle Award
SLS Las Vegas #MyVegasStory PR Campaign
SLS Las Vegas, Kirvin Doak Communications
Michael Bertetto, Krystle Anttonelli, Kate Whiteley, Taylor Fisher, Cassandra Down
Award of Excellence
Vegas VR Worldwide
R&R Partners, Las Vegas Convention and Visitors Authority
Jessica Murray, Emily Wininger, Erin McCleskey, Devin Aaron, Allie Edwards, Tamara Rocha, Courtney Fitzgerald
MARKETING BUSINESS-TO-BUSINESS
Pinnacle Award
Ascent Multifamily Accounting Company Launch
Ascent Multifamily Accounting
Mike Ballard, Anton Tielemans, Sarah Thornton
INTEGRATED COMMUNICATIONS
Pinnacle Award
Cannery Casino Wings & Pints Campaign
Cannery Casino
Steve Uricchio, Holly O’Brien, Cassandra McNulty, Kerry McCombe, Chef Steve Bacchetta, Ryan Paulos, Rachel Carey, Elizabeth Colosimo
Pinnacle Award
Healthcare Partners Nevada Open Enrollment
MassMedia
Brooke Crumpler, Kassi Belz, Carmesha Thompson, Nicole King, Tommy DiGioia
Pinnacle Award
McDonald’s Las Vegas – Eggs for Education
MassMedia
Georgeann Pizzi, Tiffany Ramsey, Shayna Moreno-Thompson, Jennifer Bradley, Jessica Lovell, Jason Holte
Pinnacle Award
Miracle Flights 100K Flights Celebration
MassMedia
Jennifer Bradley, Dee Anna Padres, Kassi Belz, Zachary Krassin, Tommy DiGioia, Casey Floyd
Pinnacle Award
Pink’s Hot Dogs and Haute Doggery Host National Hot Dog Day Tour
one7 communications
Dawn Britt, Carrie Giverson, Blaire Ritter, Camile Tanner
Pinnacle Award
Sundance Helicopters’ Riviera Implosion Event Campaign
BRAINTRUST
EVENTS AND OBSERVANCES (SEVEN OR FEWER DAYS)
Award of Excellence
Catholic Charities of Southern Nevada ‐ Turkey Pardon
BRAINTRUST
Pinnacle Award
The Color Run Brightens Up Downtown Las Vegas
one7 communications
Dawn Britt, Carrie Giverson, Camile Tanner
Award of Excellence
The Golden Tiki Throws a Tiki-rific Grand Opening
one7 communications
Dawn Britt, Carrie Giverson, Eric Gladstone, Rene McCullough
Award of Excellence
Las Ventanas at Summerlin – Ronald Reagan Memory Support Suites Grand Opening
BRAINTRUST
Award of Excellence
National Travel and Tourism Week 2016
Las Vegas Convention and Visitors Authority
Award of Merit
Super Saturday Vegas-Style
Janet LaFevre and the Fashion Show and Grand Canal Shoppes teams, FFW Public Relations
McKinzie Cogswell, Melissa Warren
Award of Excellence
Wahlburgers Coney Island Celebrates Grand Opening with Star-Studded Red Carpet Event
Wicked Creative
Lauren Cahlan, Stephanie Wilson
EVENTS AND OBSERVANCES (MORE THAN SEVEN DAYS)
Pinnacle Award
Caesars Palace Celebrates 50 Years – Summer of Caesars Campaign
Caesars Palace Public Relations Team
Celena Haas, Adrienne Prather-Marcos, Kristin Soo Hoo, Chelsea Ryder, Talia Rothman, Jeff Wagner Agency
Award of Excellence
Catholic Charities of Southern Nevada – 2016 (75th Anniversary)
BRAINTRUST
Award of Merit
Ethel M Chocolates Holiday Season 2015
Faiss Foley Warren Public Relations Agency
Melissa Warren, Lisa Robinson, Cherryl Kaopua
COMMUNITY RELATIONS
Award of Merit
Check Your Seats in the Heat
Trosper Communications
Elizabeth Trosper, Kelsey Hand, Bailey Farrell, Frank Fuentes, Sue Smuskiewicz
Award of Merit
McDonald’s Las Vegas – Make Activities Count (MAC) Grant Program
MassMedia
Georgeann Pizzi, Tiffany Ramsey, Shayna Moreno-Thompson
Pinnacle Award
Project 150 / KLAS-TV Channel 8 News Now Community Pride Partnership
B&P Advertising Media Public Relations
Juliet V. Casey, George McCabe
Pinnacle Award
Southern Nevada Strong: Creating Change through Community Engagement
Southern Nevada Strong Project Team, City of Henderson
Stephanie Garcia-Vause, Lisa Corrado, Brittany Markarian, Ramirez Group, Purdue Marion & Associates, Sumnu Marketing
INTERNAL COMMUNICATIONS
Pinnacle Award
2016 Open Enrollment Campaign
JT3 LLC, ADP, and eurie creative
Nancy Weaver, APR, Victor Rodriguez, Robert Donovan, Sandra Harrison, Connie James, Alex Frazier
Award of Merit
Cox ♥ (Hearts) Its Employee Volunteers Campaign
Cox Communications, Faiss Foley Warren Public Relations
Stephanie Stallworth, Nadia Basich, Susan Black-Manriquez
CRISIS COMMUNICATIONS
Pinnacle Award
RFCD June 30 Flash Flood Event
Regional Flood Control District
Steven Parrish, Erin Neff, Beatriz Martinez
Thanks to our sponsors!!

See Sponsors for your sponsorship opportunity.

LVCVA Las Vegas News Bureau

Gold Sponsor

A + B Printing and Mailing

In-Kind Sponsor

Brain Trust

In-Kind Sponsor

Greenspun Media Group

Media Sponsor

Mona Shield Payne Photography

Mona Shield Payne Photography

 
Gallery

Photography by Mona Shield Payne

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